Interana

Interana – its name a cheeky combo of 'interactive' and analytics' that also hints at achieving a kind of tech nirvana for customers – focuses on behavioral analytics for event data. I helped to consolidate the company's visual messaging across its marketing site and email campaigns. Twitter bought Interana in 2020. The company subsequently changed its name to Scuba Analytics in early 2021.

  • Role Designer

  • Industry Behavioral Analytics

  • Link interana.com